UPPER SADDLE RIVER, N.J., March 29 /PRNewswire/ -- H&M Systems Software's StudioLine Photo 2 digital imaging and archiving software tool entered the retail market with a bang this week, cutting shelf space deals with popular retailers CompUSA, Best Buy and Fry's. These agreements will enable StudioLine Photo 2 to be offered at 1,000 retail locations nationwide, along with corresponding catalogs and web sites.
This distribution effort will reach over half a billion potential customers, representing photographers at all levels, in addition to graphics designers, architects, photo stock houses, government buyers, small business owners, education professionals and others needing to build, edit and manage photo archives.
"For the first time in 2003, digital photographers used their cameras primarily to preserve memories rather than simply sending photos by e-mail. This new trend will bode well for manufacturers of software that can archive and manage these many digital memories. Retailers should see an increase in sales of digital imaging software as this trend continues," said Gary Pageau, associate publisher of the Photo Marketing Association.
Before its availability to retail stores in January 2004, StudioLine Photo 2 was a popular digital photo management tool, primarily distributed via online stores and Internet download sites, where over a half-million copies were downloaded. The high volume of interest by photographers and personal computing enthusiasts led H&M Systems Software to pursue the retail market.
"Until now, consumers were stuck with scaled down implementations of professional applications. They have little interest in elaborate tinkering with their images, yet eventually realize that their new digital camera tempts them to take hundreds of images. Soon, they need an 'electronic shoe box' just to safe-keep, organize and locate their treasured memories. StudioLine Photo 2 is the image archival solution consumers are waiting for," said Peter Oltersdorf, marketing director, H&M Software.
StudioLine Photo 2 Offers Photo Pros Competitive Edge and Excites PC Users
StudioLine Photo 2 replaces the often impractical or outdated software included with digital cameras. This all-in-one tool for photo editing, archiving, and sharing is easy enough to use for first time PC users, yet offers comprehensive capabilities to dazzle the professional photographer. Step-by-step directions walk the users through all major tasks. With E-mail, Web-Galleries, Print and CD/DVD writing, the package offers more features integrated into one product, rather than the many "bundles" offered by other vendors.
"StudioLine Photo 2 gives me a competitive edge. After shooting all day, I quickly submit digital images to my web master. He then uses simple drag and drop actions to optimize large pictures series for web use. Within minutes, an entire day's work is published to the web, where the site's fans and media customers can enjoy the latest behind-the-scene stories, complete with fully functional and attractive web galleries," said John Brooks, renowned motor sports photographer and publisher of http://www.sportscarpros.com/.
"StudioLine Photo 2 is the perfect tool for home PC users! You never have to worry about losing your original image. The user manual is so wonderfully easy to use that virtually anyone can use it. I can figure out 90 percent of the program just based on the pop-up tips alone. I can recommend StudioLine Photo 2 for any photographer," said Susan Ives, past president of the Alamo PC Users Organization.
Unique Features Differentiate StudioLine Photo 2 From Competitors
While StudioLine Photo 2 offers one of the richest and most comprehensive feature sets commercially available, its unique GUI, powerful image management capabilities, and "loss-less" editing tools make it a one-of-a-kind product that no competitor has been able to match. These features include:
Innovative User Interface -- No confirmation required on property or action windows! Editing results are visible and revisable without "OK" buttons, or first having to close pop-up windows. -- Worry-free editing and special effects. StudioLine Photo 2 stores a history palette and tool settings with the original image in its image archive. The original is never modified, and always remains intact. -- All individual tool settings can be altered at any time, allowing users to make changes quickly and easily. A history palette allows users to selectively take back any prior changes, while retaining others. -- Spell checker for image descriptions. Image Management -- A powerful database helps users catalog images and retrieve them with StudioLine Photo 2's intelligent search engine. -- Maintain different treatments, resolutions and versions of the same image without creating redundant copies of the image file. This feature enables users to save valuable disk space. -- Offload rarely used originals to CD/DVD. StudioLine Photo 2 manages all CD's and DVD's, and locates the right one, when needed. -- StudioLine Photo 2 enables users to exchange images, complete with filters and tags, in a revisable format! "Loss-Less" Editing Tool Set -- All tools work with the original image. Regardless of how many editing steps, the images will never suffer from generational loss. -- Users save time through intelligent batch processing with one-click mass editing. Copy descriptions, tags, filters and effects can be made to images with simple drag and drop. No macros required! Professionals can protect image rights by easily superimposing copyright notices, and adding IPTC properties. Availability and Pricing
StudioLine Photo 2 requires Windows 98, ME, NT 4, 2000 or XP, and is currently available at major retail stores with a suggested list price of $49.00. For additional information, visit http://www.studioline.biz/.
Media Contact Laura Madaras, Madaras Communications. Email: laura@madarascommunications.com or call 760-891-0282.
CONTACT: Media, Laura Madaras of Madaras Communications, +1-760-891-0282, laura@madarascommunications.com, for H&M Systems Software
Web site: http://www.studioline.biz/
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